Vivid Seats

Role: Social Media Lead / Creative / Strategist

As the Social Media Lead at Vivid Seats, a leading online ticket marketplace connecting fans to live events, I developed and executed marketing strategies that drove brand growth and user engagement. I spearheaded the social strategy for the brand’s Game Center app, leading to a 20% increase in new app downloads, a 5% boost in engagement, and over 3,000 new social media followers. By introducing real-time reaction content tied to ticket on-sales, I tapped into cultural moments and expanded our audience reach. This social initiative gives fans the chance to win tickets to see their favorite artists live, strengthening brand loyalty and driving excitement around live events.